{"id":1359,"date":"2016-08-09T16:44:03","date_gmt":"2016-08-09T16:44:03","guid":{"rendered":"http:\/\/endcrawl.com\/blog\/?p=1359"},"modified":"2022-05-25T17:27:47","modified_gmt":"2022-05-25T17:27:47","slug":"film-not-disrupted-yet-part-3","status":"publish","type":"post","link":"http:\/\/endcrawl.com\/blog\/film-not-disrupted-yet-part-3\/","title":{"rendered":"Why Film has not been Disrupted (Yet), Part 3"},"content":{"rendered":"<p><em>This entry is part 3\u00a0in\u00a0a series examining why the film industry has resisted disruption so far:<\/em><\/p>\n<ol>\n<li><a href=\"http:\/\/endcrawl.com\/blog\/film-not-disrupted-yet-part-1\/\" target=\"_blank\" rel=\"noopener noreferrer\">Making a movie is still an all-or-nothing proposition<\/a>.<\/li>\n<li><a href=\"http:\/\/endcrawl.com\/blog\/film-not-disrupted-yet-part-2\/\" target=\"_blank\" rel=\"noopener noreferrer\">Film technologists are focusing on all the wrong areas<\/a>.<\/li>\n<li><strong>Filmmaking is (computationally) expensive.<\/strong><\/li>\n<li><a href=\"http:\/\/endcrawl.com\/blog\/film-not-disrupted-yet-part-4\/\" target=\"_blank\" rel=\"noopener noreferrer\">We are a deeply traditional, conservative, and sentimental lot<\/a>.<\/li>\n<li><a href=\"http:\/\/endcrawl.com\/blog\/film-not-disrupted-yet-part-5\/\" target=\"_blank\" rel=\"noopener noreferrer\">The film industry neutralizes its best and brightest<\/a>.<\/li>\n<li><strong>Postscript:<\/strong>\u00a0<a href=\"http:\/\/endcrawl.com\/blog\/two-digital-revolutions-disruption\/\" target=\"_blank\" rel=\"noopener noreferrer\">There Are Always Two Revolutions<\/a><\/li>\n<\/ol>\n<hr \/>\n<h2>3. Filmmaking is (computationally) expensive.<\/h2>\n<p>Filmed entertainment is expensive. Not just in terms of dollars: it\u2019s <em>computationally expensive<\/em> as well. This simple reality has placed many obstacles in the ways that we conceive of and produce movies and television.<\/p>\n<p>Venkatesh Rao\u00a0has written at <a href=\"http:\/\/breakingsmart.com\/season-1\/\" target=\"_blank\" rel=\"noopener noreferrer\">length<\/a> about the &#8220;mass flourishing&#8221; made possible by distributed, open collaboration in the software world. So much code today is shared, forked, and redistributed that it\u2019s virtually unthinkable to create a piece of software from scratch today. Filmmakers, meanwhile,\u00a0are perpetually re-inventing the wheel.<\/p>\n<div id=\"attachment_1363\" style=\"width: 394px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" aria-describedby=\"caption-attachment-1363\" class=\"wp-image-1363 size-full\" src=\"http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/installing-microsoft-vc-steam.png\" alt=\"If you\u2019ve ever installed a game on Steam, you know exactly what I\u2019m talking about.\" width=\"384\" height=\"240\" srcset=\"http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/installing-microsoft-vc-steam.png 384w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/installing-microsoft-vc-steam-200x125.png 200w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/installing-microsoft-vc-steam-300x188.png 300w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/installing-microsoft-vc-steam-50x31.png 50w\" sizes=\"(max-width: 384px) 100vw, 384px\" \/><\/p>\n<p id=\"caption-attachment-1363\" class=\"wp-caption-text\">If you\u2019ve ever installed a game on Steam, you know exactly what I\u2019m talking about.<\/p>\n<\/div>\n<p>Rao argues that this trend gradually moving into all other arenas. (Also known as \u201csoftware eating the world\u201d). And he\u2019s right. For a better introduction, I highly recommend two essays: <a href=\"http:\/\/breakingsmart.com\/season-1\/getting-reoriented\/\" target=\"_blank\" rel=\"noopener noreferrer\">Getting Reoriented<\/a>\u00a0and <a href=\"http:\/\/breakingsmart.com\/season-1\/rough-consensus-and-maximal-interestingness\/\" target=\"_blank\" rel=\"noopener noreferrer\">Rough Consensus and Maximal Interestingness<\/a>.<\/p>\n<p>But computer code always had one large\u00a0advantage: it generally consists of small, lightweight text files that are\u00a0easy to share and distribute. And that was the case decades ago, even when ancient\u00a0dial-up modems still used terms like <em>baud<\/em>.<\/p>\n<p>The primitives of filmmaking, other other hand, are of a different sort: bulky binary files weighing in at megabytes per frame, tens or hundreds of megabytes per second. Indie films routinely generate <em>tens of terabytes<\/em> of data. Our raw materials are orders of magnitude larger those from\u00a0other fields like journalism, software, or music. And unlike text files, these\u00a0cannot be easily diffed and forked.<\/p>\n<p>Likewise, the computational expense is significant. Compiling your code might take a while, you don\u2019t know true pain until you\u2019ve had to run several grain reduction passes on a 16mm film.<\/p>\n<div id=\"attachment_1371\" style=\"width: 419px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" aria-describedby=\"caption-attachment-1371\" class=\"size-full wp-image-1371\" src=\"http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/rendering-apologies-to-xkcd-3.png\" alt=\"With sincere apologies to Randall Munroe.\" width=\"409\" height=\"340\" srcset=\"http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/rendering-apologies-to-xkcd-3.png 409w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/rendering-apologies-to-xkcd-3-200x166.png 200w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/rendering-apologies-to-xkcd-3-300x249.png 300w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/rendering-apologies-to-xkcd-3-400x333.png 400w, http:\/\/endcrawl.com\/blog\/wp-content\/uploads\/2016\/08\/rendering-apologies-to-xkcd-3-50x42.png 50w\" sizes=\"(max-width: 409px) 100vw, 409px\" \/><\/p>\n<p id=\"caption-attachment-1371\" class=\"wp-caption-text\">With sincere apologies to <a href=\"https:\/\/xkcd.com\/303\/\" target=\"_blank\" rel=\"noopener noreferrer\">Randall Munroe<\/a>.<\/p>\n<\/div>\n<p>So we find multiple, overlapping factors\u00a0that have helped keep disruption at bay<span style=\"line-height: 1.5;\">:<\/span><\/p>\n<ul>\n<li>First, digital images have large data footprints and are computationally expensive to manipulate.<\/li>\n<li>Second, the larger file sizes make it more difficult to transmit our \u201cprimitives\u201d (frames of video) across networks like the Internet.<\/li>\n<li>Third, our primitives are binary files, which behave very differently than\u00a0text files.<\/li>\n<li>Finally, we have always been taught that we must toil away hidden for years, and only release our work from its quarantined state once it is Perfect and Complete.<\/li>\n<\/ul>\n<p>The first three factors on that\u00a0list continuously\u00a0re-enforce the fourth. Over time, those\u00a0simple technological obstacles have hardened into a grab bag of\u00a0bad\u00a0habits. Production characterized by Waterfall, isolation, and all-or-nothing dynamics\u00a0are not serving us well\u2014either creatively or in\u00a0business.<\/p>\n<p>But there\u00a0are glimmers. Some filmmakers are thinking about how to move beyond\u00a0Waterfall storytelling.<\/p>\n<ul>\n<li><a href=\"https:\/\/en.wikipedia.org\/wiki\/List_of_open-source_films\" target=\"_blank\" rel=\"noopener noreferrer\">Open Source films<\/a> on platforms like <a href=\"https:\/\/www.blender.org\/features\/projects\/\" target=\"_blank\" rel=\"noopener noreferrer\">Blender<\/a> are an excellent place to start.<\/li>\n<li>Some nice folks in Melbourne are\u00a0experimenting with &#8220;<a href=\"http:\/\/leanfilmmaking.com\/\">Lean Filmmaking<\/a>&#8220;.<\/li>\n<li>The recently released\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=GXI0l3yqBrA\" target=\"_blank\" rel=\"noopener noreferrer\">Adam demo short film<\/a> (rendered in real time with\u00a0the Unity Engine) has a number of\u00a0implications\u00a0beyond the obvious.<\/li>\n<\/ul>\n<p><span style=\"line-height: 1.5;\">In many fields, whole generations of makers have cut their teeth in environments of open sharing and bricolage. Not so in film. This reality\u00a0is\u00a0all the more startling when we consider how truly collaborative filmmaking is (or is supposed to be).<\/span><\/p>\n<p>Moore&#8217;s Law may be\u00a0gradually catching up with filmmaking.\u00a0It&#8217;s our own mental\u00a0habits that will\u00a0prove harder to budge.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Moore&#8217;s Law may be gradually catching up with filmmaking, but it&#8217;s our own mental habits that will prove harder to budge.<\/p>\n","protected":false},"author":1,"featured_media":1268,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[17,9,3],"tags":[],"_links":{"self":[{"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/posts\/1359"}],"collection":[{"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/comments?post=1359"}],"version-history":[{"count":21,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/posts\/1359\/revisions"}],"predecessor-version":[{"id":3252,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/posts\/1359\/revisions\/3252"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/media\/1268"}],"wp:attachment":[{"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/media?parent=1359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/categories?post=1359"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/endcrawl.com\/blog\/wp-json\/wp\/v2\/tags?post=1359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}